Maxwell Kalu is a communications strategist with over a decade of experience advising high-growth startups, multinational organisations and high-profile leaders across Africa and internationally. He has worked with leading agencies including FleishmanHillard, Milltown Partners, Burson and Hill & Knowlton.

As Founder of AWFC, a pan-African sports media brand, Maxwell built the brand from the ground up to more than 1 billion content views, securing coverage in Forbes, the BBC, CNN and other leading international media.