Based in Woodrow’s East Africa office, Joanne helps clients navigate complex communication challenges, ensuring brand resilience and strategic impact. 

With over eight years of expertise in integrated marketing, PR, and customer engagement, Joanne excels in combining creative storytelling with meticulous execution, tailoring communications to diverse audiences across Africa.  

Joanne has led flagship projects, including the Africa Food Systems Forum and the award-winning Tusk’s Wildlife Ranger Challenge campaign. She advised Diageo at COP28 and major financial institutions like NCBA and I&M Bank Group.  

Her media strategies have been featured on BBC, Forbes, and CNBC, reinforcing her reputation as a leading media relations expert in Kenya. Joanne holds a degree in Communication from Daystar University and is committed to empowering businesses, especially women-led enterprises, through strategic communications.